I like that it is very easy to use. It has all of my tools in one place, which is great because I am not always able to find what I need when using other software. I also really appreciate how simple and straight forward the software works. I wish there were more options available for customizing some things, but that's only a minor issue. I was able to get up and running with my data analysis almost immediately. The software helps me keep track of what I have done, track results, manage tasks, etc. It makes my life much easier!