I know it's not exclusive to this company but I hate that Baby Jogger makes you buy every little accessory , when it should actually have been included in the stroller (hence 4 stars). As soon as my child started to sit more, this bar was necessary for her to hold on to as the stroller seat tilted back too much even in the highest position. I love that it's soft and just the right diameter for her little hands to grab, but really, over $30 for an ab brace? *whine*