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DeltaX Review

2

ยท

Very good

Revainrating 4.5 out of 5ย ย 
Ratingย 
4.5
Marketing, Other Marketing Software

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Description of DeltaX

DeltaX offers a cross-channel ad platform for advertisers and their agencies, designed to efficiently buy, track, attribute, optimize and report media across search, social media, display RTB, mobile, video and other media channels.

Reviews

Global ratings 2
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    1
  • 4
    1
  • 3
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  • 2
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Type of review

Revainrating 4 out of 5

Excellent Marketing Software/platform

I like the ease of the platform and the fact that they are constantly improving. It is very easy to get started and manage campaigns. I also like the integration with Google and facebook. The only thing I dislike is the lack of native mobile ads. The platform does a great job of serving ads on mobile devices. I would recommend DeltaX. The platform has been easy to set up and manage campaigns. The reporting and analytics are also easy to use. It is easy to use the platform for all your marketing

Pros
  • Easy setup, effective ad performance metrics tracking capabilities across various platforms (desktop/mobile), intuitive user interface; ability track both direct response traffic & branded search queries from multiple sources including Facebook + Instagram (+ YouTube)
Cons
  • Somewhat limited targeting options when compared against competitors such as AdRoll or Marin

Revainrating 5 out of 5

Review of Delta - excellent tool for ABM

I like that you can see how much your ads are performing in real time - it's not just some vague number somewhere! It is very easy to set up campaigns with multiple target audiences or devices/channels as well as targeting specific keywords or phrases. The reporting options could be better if they were more granular (eg, by day vs week). Also, sometimes when adding new targets there will be an error message about "duplicate value". This seems to happen regardless of whether we have anyโ€ฆ

Pros
  • Very fast response times
  • Good customer support team who responds quickly via email / phone call
  • Great UI design compared other platforms such adwords etc.
  • Flexible product feature wise which allow great flexibility depending upon business needs