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Shape Integrated Software Review

2

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Excellent

Revainrating 5 out of 5  
Rating 
5.0
Marketing, Marketing Resource Management

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Description of Shape Integrated Software

Powerful solutions to take control of PPC spend and performance. Never worry about budget pacing or over/underspending again. PPC Management Platform: Ditch complicated spreadsheets, scripts, and manual PPC budget adjustments. Keep ad spend on track for thousands of campaigns with easy-to-use dashboards and intelligent automation tools. Accurately spend your clients' budgets whether you are at your desk or not. Stop overspending PPC budgets with AutoPilot and control budget pacing with CruiseControl. Data Management Products: Build the custom advertising solutions your agency needs to streamline manual processes, scale results, and outperform the competition. The Shape ADI combines a two-way API that normalizes data across all major PPC ad networks, a managed BigQuery data warehouse, and public connectors to your favorite software tools.

Reviews

Global ratings 2
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Type of review

Revainrating 5 out of 5

A very smart tool which automates most of your requirements

The ability for us to see all our campaigns in one place, so we can quickly assess what's working vs not - is great! And being able to drill down into each individual campaign with detailed reporting makes it even better!! Nothing at this time that I dislike specifically, but would like more customization options (eg different columns). We have used many other tools throughout my career as an agency owner & manager & consultant, including several from Google themselves. None compare to how…

Pros
  • Great interface; very intuitive.
  • Easy set up/management,
  • Powerful analytics capabilities within tool itself or integration w 3rd party software solutions eg Salesforce CRM
Cons
  • None

Revainrating 5 out of 5

The tool has all features that I need to manage adwords accounts

The dashboard is very easy for me as an account manager, I can see all my accounts in one place which makes it easier than having multiple dashboards open at once! It's not too difficult but sometimes you have some issues when editing campaigns that are stuck because they don't refresh automatically after making changes - maybe this could be improved? There aren’t many features available out-of box so we had customizations made like adding our own filters etc., however those were easily added…

Pros
  • Very user friendly interface to make things much smoother compared before.it gives great insight about how effective ads/campaigns really perform instead spending money blindly or guessing where better spend budget would lead us towards success!!! And also no need anymore do manually compare performance between clients' campaign..just use shapeshifter excel upload option & click button "compare"
Cons
  • Almost everything is ok