WOM Protocol (WOM), is an innovative project in the field of marketing, this has developed a good ecosystem, with good accessibility for publishers, content creators, companies and individuals, allowing access to marketing strategies, a variety of tools and products to manage advertising campaigns, also integrates into the ecosystem a means of incentives for product creators to reward their users for recommending their products, likewise for publishers and creators receive rewards for their marketing strategies. The entire WOM Protocol ecosystem is based on a marketing platform developed on the basis of blockchain technology, thus allowing the finances integrated into the platform to be based on tokenization and decentralized finance, allowing the means of incentives to be granted with its native token of the WOM Protocol (WOM) ecosystem, this token opens the way for users within the ecosystem to acquire it from popular exchange markets, to operate within the ecosystem, receive rewards and create a means of marketing for product marketers.