The ability for me to create my own custom graphs was great because I could make them exactly how I wanted! It would sometimes get glitchy when you were trying to add certain elements like text or arrows but it's not something too big of a deal since it can be fixed pretty easy if need be. There are definitely some other graph creation options out there that do this as well without having to pay quite so much money. We use it for internal sales presentations at work which allows us to show our progress towards goals over time. It also makes it super easy to visualize data from previous months and compare against current month numbers. This has helped many people understand where we stand compared to last year in terms of revenue, etc.