The best thing is that it's free for small businesses (up until around 30 users). It has everything you need right out of box which makes setting up easy & fast! I wish there were more customization options but they are working towards adding this feature soon so we can have even better control over what info gets shared with whom etc.. We've been able see how much engagement each post got by monitoring analytics within connect itself as well if its done through other platforms like facebook/twitter one would be hard pressed not seeing stats after hours spent posting content across various networks - especially at times when business isn't great due lacklustre sales figures.