I like how easy it is to use and how powerful the platform is. The customer support is also very good. We are able to track our email campaigns without having to hire someone else to do it for us. This saves us time and money. Sometimes it can be difficult to understand what is going on with certain metrics. It's not always easy to see what we need to improve on. If you're looking for a way to track your emails and other online activities, this is a great option. We've been able to see exactly what has worked so far and where there might be room for improvement.