I like how easy it is for our team members (who are non-techies)to use, without getting overwhelmed with all of these tools you'd need just to get started! And being able help us build out new features as they come up too; so we don't have to spend time building those ourselves - which saves tons off admin work at this stage before launch/go live!! It's great having someone else do most things when starting something big such as an event or campaign because otherwise there would be no way anyone could keep track let alone actually run them smoothly themselves unless very experienced already :) We're using BbPress mainly but also WooCommerce plugin + some custom fields etc., plus other small plugins / services here &there where needed e..g Google Analytics API integration into WordPress dashboard itself via shortcode instead adding another account somewhere outside.