Easy to use, easy to set up, great support, great customer service, no issues with this software at all so far! I've been using it for over 2 years now and have never had any problems. It's very user friendly and has helped me grow my business exponentially since I started using it. The customer service is top notch and they are always willing to help you out. I highly recommend this product. I'm able to update my website and channel managers without having to manually enter each item. This saves a lot of time.