The visual interface makes it easy to use with no coding required! It's very intuitive once you get used to how everything works but if you're not familiar then there are lots of resources online for help. We like that we can add multiple hashtags as well as include images in our posts so they look more professional. I wish we could have different colors for each tag/hashtag. Sometimes when posting from Android devices or iPhone apps the formatting seems off and it looks really unprofessional. This isn't usually noticeable until after someone has already seen the post though. This software allows us to quickly set up new accounts where ever one might be needed without having to go through all of the steps manually. If anyone wants their own custom account just let us know and we'll do what needs to be done.