Unfortunately, the name HiEnd is not reflected in this product, apart from the high price. I love the colors and they fit the look I wanted and although it is described as red (which is what I wanted) it's more of a terracotta color which worked for me. Bought and kept to use after refurbishment and only used 2 weeks. As other reviewers have pointed out, this duvet is very heavy and probably not suitable for warmer weather. The fabric is similar to canvas weaving. I've noticed that the fabric is moving away from the sewn-in fasteners on the top of the blanket in various places. I would say this set is more suited to the guest room as daily use can make you regret buying it.
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