I like the integration of the third party tools like Mailchimp, Segment, and Zapier. It's easy to set them up, and it's easy to access them on the platform. I also like the fact that all of the accounts, reports, and data are all in one place. I wish the platform was a little easier to use at the start. It's a little confusing at first, but with some training, it's easy to learn. It's a good platform to help you track your email, sales, and website interactions with your customers. I also like how easy it is to use the platform for both your internal and external teams. It's helping us improve our overall communication and sales process.