This is a cute little microphone. I love how it can be configured to point forward or backward. It's definitely an improvement over the iPhone's built-in microphone. This allows you to better isolate noise. Keep in mind that this is good for the closer sound you're trying to capture. It's really perfect for blogging, especially when you're holding a camera and commenting. It has a fuller sound. I would say it's a bit warmer at low frequencies. It's small and easy to take with you. There's a great little suitcase for that.