
I like that it is very straightforward. It's not too complicated for someone who has no experience in public relation or social media management but also doesn't have an advanced degree either (like me). The interface can be confusing at first glance because of how many different options you need to choose from when creating your campaigns/posts etc. But once you get used to using all those features they become second nature! There are some things about this program which could benefit by being more user friendly - such as adding keywords into certain fields instead of having them automatically filled out after typing something else within said field. Also sometimes there will be times where posts won't show up right away even though we've done everything correctly. This usually happens if our team member hasn't logged onto their account yet so make sure everyone knows what time zone each other works under otherwise posting may take longer than expected due to server issues. We're able to post multiple types.
