The ability to track conversations with customers in real time, as well as being able to see what is happening at any given moment within an account.
Being able to have access from anywhere gives us the flexibility that we need to be more efficient in our daily work. It's difficult for me to think of anything I dislike about this software. If you're thinking of using one, I highly recommend it! We are solving problems related to improving communication between employees and customers throughout all stages of their interaction.