The ease with which you can create new posts to be published instantly without having any tech skills required makes this tool very user friendly! I wish it was possible for me as my account manager at work who manages our social channels could not do much when something went wrong so finding someone online that had experience using these tools would have been easier (maybe there are more options now). We use presspage mainly because we wanted better control over what gets posted/published but also due lack knowledge about how other platforms like Twitter or Facebook works etc.. The ease to use this software.The fact that it can be updated from anywhere with internet access. That you are able to set rules for automatic posts without needing any help from the staff member doing them manually every week or two. Nothing really! I love how easy it makes our life as press officers because we don't have to get into each others emails anymore just so someone else could do their job better than us.
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