I like that I can make the light very cool or very warm. I prefer a very warm light and sometimes find LEDs don't get it right. But this one does. It has a dimmer feature, which is important to me. And something really fun. an entire color pallet! I can make the bulb pink, green, purple or turquoise! And the best part is that I can control every feature from my phone. I just downloaded the free app and paired the bulbs and now I can turn my lights on and off whether I'm home or out. I'm pretty sure there is also a feature that let's you put the bulbs on a timer. I haven't used it yet but will be a great option next time I go out of town. I'm very happy with this bulb and will buy it again.
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