It's very easy for managing all my contacts with different emails, I can easily send automated messages when someone does not answer me in time or they do something wrong like spamming etc., it allows you customize your form as much that if needed there are several plugins available online which helps us make our own customizations without any issues! Not really anything bad about this plugin but maybe some people might have problems while installing their website because of compatibility errors so try before use!! Sending out personalized mails automatically using auto responders & customized message templates according customer specific requirements. It has made our life much easier, we used it for all of our email marketing needs without having to switch software every time. I dislike that you can't export your data into CSV format for easy importing in other programs. Our customers love how customized this program allows us to make their emails look great. We were able to use their templates while allowing them to edit most of the elements themselves. This was perfect since they are very visual people!