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1310 Review
52 Karma

Review on AdvertKit by Dwayne Pore

Revainrating 4 out of 5

Easiest way for small business marketers & entrepreneurs

I love how easy it makes all my campaigns look so clean when they're in one place! We've been using this to create several different ad groups with specific audiences, then pulling them into our main campaign that's set up as an optimization group (to drive more traffic!). There are tons of customization options but you can't get too carried away if your goal isn't retargeting - there aren't many ways to target people who have already visited other sites or done things like downloaded apps from Google Play/Apple Store within their browsers after visiting certain websites where we offer downloads. The platform has allowed us to be much better at targeting users which means we can now show ads specifically targeted towards these personas instead of just showing everyone everything! The customer service is amazing! They helped us with our questions about making changes to our account, they are always available and respond quickly. Sometimes it takes a while to see progress when you add an ad or create new tags. We haven't found anything that we dislike. Just be sure to get as many people involved in your account (especially the support team) so that it can scale well. We are solving our ad optimization problems by using this platform.

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Pros
  • I love all the customization options, it makes it easy to create an ad group specifically and target your users
Cons
  • I've found that you can't scale quickly in a campaign and it makes it a much more involved