I don't understand the negative reviews about it. They are strong enough to be difficult to take apart and they smash against the steel post I put them on. As for Β£50, that's the rating for a ceiling mount, not the front of your fridge. The texture of the surface also plays a role. The fridge has a textured surface so they don't stick either. I use them to hang all my 3x5 flags on metal poles and they are perfect. The magnets are also electroplated, so it wasn't just the old black brittle junk that was all we had in the old days. Also comes with a set of smaller hooks.
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