I like that you can find out so much about your patients from just this one source of info! You also have access if they are not listed with other sources, which is great because sometimes insurance companies don't list everyone who has been seen by their doctor's office or hospital - but acxiom does!! It helps me get an idea as far ahead into my future appointments/visits before we even visit them (which saves us time).
Sometimes there isn't enough detail given when looking up something online; however once again ACXIOM gets all details needed without needing more than what was provided through our website searches.