The best part about this software was that it helped us in finding connections among our customers who are not connected with each other via social media or email etc. I liked how easy it made my work by providing me all relevant information at one place which i could then use as per requirement without any confusion. This tool also provides you some statistics regarding your customer base so that you can understand them better before making any decision related to marketing activities like sending emails/sms messages etc. Not much but if we have no choice than its good for such tools where there's nothing else available. We used this product when trying to find out more details from existing clients and make sure they're satisfied with our services.