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Review on Eyemagnet by Mike Palma

Revainrating 4 out of 5

Great tool for tracking cross channel conversion rates

I like that we can see our overall performance from week-to-week as well across all of my different channels (Facebook Advertising/Audience Network).

img 1 attached to Eyemagnet review by Mike Palma

It's not fully integrated with Google AdWords so it would be useful if you could pull data directly through GA instead but otherwise great! We are able to easily track conversions between ad groups within an account without having separate accounts or running multiple campaigns at once which is helpful when looking back over previous months worths work - especially since some platforms have limited access depending upon how long ago they were created etc..

Pros
  • I like that we can easily see the performance of our ad groups from week to week as well as our overall performance across all platforms
Cons
  • It's not fully integrated with ad account from the Google AdWords so