The ability to manage all the different types of assets in one place. I like that you can upload files directly from your computer, or pull them directly from an online source. You can also add custom fields to make it easier to find what you're looking for. Sometimes it's hard to search through the list of items. For example, if you don't know exactly what type of asset you are looking for, it can take some time to find it. Also, when there is too much going on at once in the dashboard, it can sometimes be confusing to navigate. This has been helpful in managing our website assets, but has not been as useful for other applications. We've found that this tool helps us keep track of all the different types of assets we use.