Review on SmartSign by yosmal herrera
substitute for conventional signaling mechanisms
Signposts for land routes and advertisements made up of large metal billboards with stamped letters were left far behind with the incorporation of digital information systems edited by computer programs.
In this way, the programming of advertisements and information on terrestrial access roads is introduced into the road identification means in a totally digital way, through the use of electronic screens.
This is carried out by a computer company called Smartsign of Swedish origin, with a history in this area of more than 20 years with offices in at least 30 nations of the world.
What advantages did this technology bring in the field of signage?
• Provides versatility in the digital projection of on-screen content
• Easy-to-use digital instrument using simple computer languages
• It allows incorporating any type of content on digital screens and making use of the default templates, inserting images, videos and other elements
• Serves as a digital medium for marketing strategies and advertising purposes
• Uses a platform adaptable to the particular needs of each client
• It is a computer tool accessible to everyone no matter where you are
• It is compatible with the most popular operating systems on the market
• Does not require configuration of additional programs
• Offers touch activation mechanism
• Supports an infinite number of users on the platform
• Adjustable according to the size of the facilities
These are some of the main reasons to use this digital tool for advertising and signage.
Pros
- Incorporates technology into road marking instruments
- Offers a versatile road identification tool
- Platform with easy user interface
- Allows you to manage digital notice screens
- Offers multiple uses of information screens
Cons
- There are no disadvantages
