I like that it's easy to use for most things you need an admin panel for. The support is great as well! They are always willing to help out with any questions or concerns you may have. It can be difficult at times when trying to figure out how something works in comparison to other products. If you're looking for a simple tool to build your own platform from scratch then this product would work fine for you. We were able to quickly create our website without having to spend thousands of dollars buying software off the shelf.