I like how easy it was to use as an administrator, also liked their support team! The dashboard could be more customizable but other than those 2 things everything works great for us so far- we've been very pleased with our results in terms of reputations scores etc., using brand v2's services have improved my clients' online presence drastically which has helped them get new business opportunities they otherwise would not had gotten before!! I like how easy it is to use, and how customizable it is. I also like the fact that you can have multiple campaigns going at once. There isn't much to dislike about Brand V02. It's very easy to set up and manage your accounts, as well as track your results. We are able to see what our competitors are doing. This makes it so we don't have to guess.