Review on Foursquare Analytics by Kyle Hood
Great insights and quick response times using Foursquare Analytics
The real-time nature is what I like best about foursquare analytics, as it gives me some insight into how my customers are feeling during their visit to our store/restaurant etc., which helps us make informed decisions for future promotions / deals that will be more relevant with customer preferences at hand! Nothing much really - just one thing would have been if we could get better visibility in terms where user location information can help map out geolocation areas (like zip codes or states) so results from this tool should reflect such data too. We try hard not only provide good service but also offer great discounts & offers via fb ads when possible thus increasing sales by providing incentives towards users who spend time checking up restaurants they visited recently within 4sq app.
- It has helped improve both revenue growth AND margins.
- Helped increase efficiency due diligence through reporting dashboard available alongwith other key tools provided under same software package; ) Easy integration process using google maps api's makes use easy even without technical knowledge required : )
- Not sure whether there were any major challenges faced while implementing
