The most useful thing is that you can customize your own modules to suit your needs. You can create an entire website from scratch or use templates which are provided by the application. It is very easy to use and navigate. There isn't much to dislike about this product as it has been developed with ease of use in mind. I would highly recommend this product to anyone who is looking for something to help them manage their business. We have used this software for our clients and they love it. They can easily add content and upload images.We have also used this software to make different types of brochures.