It's user friendly, easy to use, and has some amazing features that helps you with content curation and lead generation. I really like how easy it is to use and navigate through the platform. It's a bit expensive, but overall, I like the features that it offers. It's really awesome to use with our content editors to publish quality articles on our website. Content curation is a great way to generate leads. We are using inhouse content writers to write articles and publish them on a daily basis. The best part is that it helps me keep track of my prospects, which I used to do manually by writing down all contacts in an excel sheet. It was hard for me to remember them when they called or emailed me later. Also, there were times where I had to go back into the database and add more information about people who have contacted me before. To be honest, this software helped me improve sales because now I can easily access everything regarding my customers.