I like that it is easy for my team members who are not necessarily tech-savvy or computer literate in order make changes themselves so they can be more efficient with their work day! It's also great how customizable everything seems as well since there isn't anything out of place you would expect from other platforms we have used before (Salesforce). Sometimes when someone else makes edits/changes within our account settings some things don’t go through instantly but overall this has been very helpful throughout all departments including sales reps using Facebook ads!! We've noticed improved engagement rates which means better leads generated leading up into upcoming events where many people will attend such conferences etc..