The best thing I like is that it helps me understand my target customers better by analyzing their behavior across different channels including Facebook ads etc., This app also provides very good insights into what kind or type customer will respond well with an ad/post for example.- It's easy-to -use interface makes this tool quite user friendly too! Nothing really so far but if you're looking out there then yes definitely go ahead!! Analyzing our audiences' demographics through facebook posts using Brandschat tools helped reduce marketing costs significantly because we were able focus only where needed most without wasting resources everywhere else!