I really enjoy being able to customize my dashboard! It's very easy for me as an individual user with no IT background to understand how it works and what each section of information means. The ability to see trends over time has been great when trying to figure out why certain data points have changed so dramatically during our peak season or off seasons. There isn't anything about this system we dislike at all - everything seems simple enough for even non tech savvy people (e.g., myself) to navigate well. We've used other analytics platforms before but none were nearly as intuitive nor did they provide us such valuable insight into customer behavior throughout their journey within our app/site.
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