Review on N.Rich by Loren Jacobson

The most important thing is the speed of delivery of campaigns, you can do a lot of tests and experiments before reaching out to the customer and that's a huge win. The product is not that user friendly it needs some training to be able to use it properly. The support is also not that great. The product is good but needs some work to be used to its fullest. When you have a good account management system like N.Rich you can focus on the sales and marketing efforts, the product itself is good but needs the marketing side to be used to its full potential. Account management, targeting and personalisation of campaigns.