The insulating strip wrapped around my battery works great on my 2009 Nissan 370z. I ride Z when there is no snow or snow on the ground. Let's see if this will prevent battery drain in Frozen Tundra (Wisconsin). It can get cold here and sometimes the battery can run out. The insulating tape was very thin. The thickness could be 1/8th so I don't think this item is overpriced at $22.16. I will update the review after winter to see if this insulation has any impact. UPDATE: 01/08/2020 - Ok, just started at -12 degrees in Wisconsin, where the battery was mostly empty. I say it's a good buy.
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