I like how easy it is, even if you have never used this software before - there isn't anything complicated about setting up your first image or creating models from scratch! The ability to upload multiple images at once without having them all imported into one file would be nice, but not necessary as we haven't needed to use in yet with our client's products.
However, since they're using us right now for their product graphics, uploading files can take some time depending upon internet speed. This was something my colleague had mentioned so I wanted to confirm by testing out myself if its what he said was true. It really does work well though when combined with other tools such as Adobe After Effects CC which allows me to edit videos quickly (as opposed to waiting hours just editing stills).