I like that you can customize your notification templates so they are not too generic or specific depending upon what type(s)of crisis control is needed in each situation! As far as my experience goes there have been no downsides yet but this software has only had about 5 days under its belt since being implemented last week (as well was having some issues previously). This platform will allow me more flexibility when managing multiple crises within our organization while also increasing efficiency across all departments involved during such events due their ability/need help staying organized throughout various stages - both before-and after event resolution.-.