I like that it's easy for me as well as my clients who are not tech savvy at all! It can be used by anyone regardless of their computer skills or experience in using computers/internet etc.. The support staff has been very helpful when we have had questions along our way- they respond quickly (even over weekends). This program does exactly what its supposed too do which makes things easier overall than if you were doing everything yourself!! I like that it's easy for me as well my customers/family members. It works great! The only thing about this software was there were some glitches at first but they have been fixed since then so no issues now. This has helped us keep our obituaries updated in one place instead of having multiple websites or spreadsheets we had before using memorialsoft.