Review on X by Jon Davidson

I love how easy it is to create campaigns, track results & get insights into your customers' behavior! It's not as robust or feature-rich as some of our competitors (eCommerce Marketing Platforms) but that doesn't mean we can just ignore them - they're still very useful for basic marketing needs. We use this tool primarily because their team has been super helpful in solving any issues with shipping/delivery related questions from my account manager at Shopify Plus. They've also helped us set up custom fields so now when someone orders an item through ShipStation there are additional columns showing what was purchased specifically by each customer which helps me see trends more easily than before.