It is very simple to use, it's easy to set up and customize your own boards, you can add images or video from anywhere online (even YouTube), there are many different templates for every board need that you might have, etc.
I like how customizable everything is in this software; sometimes when we're creating new bulletin boards we get stuck with what template should be used so we end up using one that doesn't really fit our needs but if someone else was to come along they would probably find all their solutions here. We've been able to create custom made bulletin boards for each department at my work which has helped us keep everyone organized and updated about important topics at any time during the day.