Review on OptKit: The Conversion Rate Optimization Kit by Alejandro Labustin

The ability to create a wide variety of tests to measure results and provide the most relevant insights to a campaign. The ability to see the impact of the changes we make to the campaigns. We have been able to create a lot of successful campaigns and we are able to get a lot of insights from the data that we have collected. The only thing that I would like to see is the ability to create more complex tests that are not possible to create with the current version of the software. We are able to gather a lot of data from the campaigns that we run and we are able to see the impact that we make within a few days of the campaign.