1.It has the ability to send the same message to different subscribers2.It has a great dashboard and a good customer support3.It is a web-based platform4.It has a great API for all the integrations5.It is a very flexible platform and can be easily customized.1.The interface is not as intuitive as other platforms.2.I think the pricing is not the best for a platform with such great features.3.It is very easy to use and get started.4.It has great integrations with multiple platforms.
I use it for email marketing and it works great. It has helped me to reach more customers and to increase my conversion rates. I can create different lists according to the customer needs and then send them different content.