I like that Insite is able to analyze my data in a way that's easy for me to understand, and provides actionable insights. It also has a great team of people who are passionate about their product. We've been using Insite primarily for category planning- but it's also good for demand forecasting, so we plan to use that as well. The biggest issue we have right now is getting enough staff trained on how to use the system properly. Get training for your team! We're solving our challenges around category planning and demand forecasting for our brands.