The ease of use, it's simple to understand interface for both customers as well as employees which makes training very easy! We are able to see exactly what our customer wants at each store location so that we can make changes accordingly - this has been huge benefit over other systems out there where you have no idea if your changing things correctly or not until after hours/days later when someone tells you they saw something wrong with their order etc.- I wish more people used miipharoS but its great because everyone loves being part oof such amazing team who helps us do all these wonderful tasks every day!!