I like that it is easy for my clients to navigate through our website with this tool! The layout can be very confusing at first but once they get used to how things work its great. It would be nice if there was more options in terms of layouts or templates available when creating new campaigns so we don't have duplicate efforts. Make sure you know what type of campaign works best for each client's needs before making any decisions about which one should go live. A lot of times a custom template isn't as useful because most people just want something simple and straight forward instead of having to customize everything themselves.