The tracking is very accurate and the results are very easy to see. The software is not very user friendly. The interface is not very intuitive. If you are looking for something that is easy to use, Picreel is not for you. We were looking for a tool that could help us track the amount of time users spent on our website. We also wanted to know what pages they were looking at and what offers they clicked on. Picreel was able to provide that information. We were also able to see how many people were in the room and how many people were in each room.