Spoke to KFI about this (where winches are made). Their winches are designed and engineered right here in the USA, but like most if not all, they are made in China. I will say this but I looked through 4 (that's FOUR) other brands of winches and returned them due to quality issues or defects and ended up ordering this KFI (A3000). I am absolutely satisfied with this winch from the quality, fit and finish, tightness, torque, specs, instructions and installation etc. to the quality of the switches and hardware. Everything was better than the ones I got back and I'm one of those fools who tend to think too much and be overly picky at times. Many if not all of their other products are designed and built at their Minnesota facility and I find they fit and finish superbly as well. The technical support from KFI is fantastic. I spoke to a techie (from Minnesota) who of course specializes in off-road products, and one day he even called the engineer in the next room to answer a question. That's great service. First of all I will not hesitate to do business with KFI in the future.
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