Header banner
Revain logoHome Page
beckon logo

Beckon Review

2

·

Very good

Revainrating 4.5 out of 5  
Rating 
4.5
Marketing, Marketing Analytics

View on AmazonView on ЯM

Description of Beckon

Beckon is The Source of Truth for MarketingTM—enterprise software that delivers clean, trusted data and real-time marketing intelligence for agile decisions at the speed and scale of modern marketing. The first platform to combine data best practices with marketing best practices, Beckon provides automated data management, total visibility into cross-channel marketing performance, integrated campaign planning, omnichannel analytics, real-time dashboards and scorecards, and marketing KPIs right out of the box for fast time to value. Beckon is for marketers who want to bring order to messy data, see what’s working across it all, spend wisely, maximize ROI, and tell the story of marketing’s impact on the business.

Reviews

Global ratings 2
  • 5
    1
  • 4
    1
  • 3
    0
  • 2
    0
  • 1
    0

Type of review

Revainrating 5 out of 5

Easy and efficient way of managing campaign performance

I like how easy everything was - setting up campaigns, tracking progress/results & insights etc via dashboard (easy navigation) as well as being able make adjustments when needed by adding notes or changing targets where not achieved yet but definitely achievable in future months / quarters..? Haven't found anything so far which i'd dislike overall! Couldn't find any areas needing improvement either :). We are currently running our website traffic through this tool while also using Google…

Revainrating 4 out of 5

Beckon - Very complete datatbase solution

Beckon has a lot of features that makes it a very useful tool. They have a lot of integrations and a lot of data sources. The dashboards are very powerful and the alerts are very useful to have. The platform is very customizable and it is easy to have a very good tool for data management. The support is very good and the platform is very easy to use. Beckon has a lot of features and it is very easy to use, so it is very easy to get the data of the company. The data is very powerful and it is…

Pros
  • Data quality
  • Visualization tools/dashboard creation options
  • Integration with other platforms like Salesforce or SAP ERP.
  • Analytics dashboard in real time from all your customer information available at one place!
Cons
  • Some limitations when you want more than 10 dimensions
  • Too many filters (it can be difficult sometimes)
  • It needs some training