Description of Bluecore
Bluecore is a multi-channel personalization platform that gives retailers a competitive advantage in a digital-first world. Unlike systems built for mass marketing and a physical-first world, Bluecore unifies shopper and product data in a single platform, and using AI/ML, activates welcomed personal experiences at the speed and scale of digital. Through Bluecore Product RelevanceTM brands can personalize 100% of communications delivered to consumers through their shopping experiences, anywhere. Bluecore is credited with increasing lifetime value of shoppers and overall speed to marketing for more than 400 brands, including Express, Tommy Hilfiger, The North Face, Teleflora and Bass Pro Shops.